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작성자복떡빵 조회 1회 작성일 2021-08-01 08:50:51 댓글 0


Keyword Research Tutorial: From Start to Finish

In this tutorial, you'll learn how to do keyword research that drives more organic traffic AND conversions.

Additional Keyword Research Resources

How to Choose Long Tail Keywords For Explosive Search Traffic ►\u0026list=PLvJ_dXFSpd2u5JCtiYWfvnSvAkoPwg5VY\u0026index=1

How to Rank on Google for THOUSANDS of Keywords (With One Page) - Data Study ►\u0026list=PLvJ_dXFSpd2u5JCtiYWfvnSvAkoPwg5VY\u0026index=2

Complete Series on Doing Effective Keyword Research ►\u0026list=PLvJ_dXFSpd2tIF-QrFD854Mnb8D4Av5vx

In this keyword research tutorial, Sam Oh goes through a step-by-step process to research keywords and map them to the buyer's journey.

You'll learn both basic and advanced keyword research tips to attract customers in every stage of their buying journey. Best of all, it's broken down as a step-by-step process.

First, you'll learn the four types of keyword categories, what they are, and how they fit into the sales conversion cycle.

Then we'll get straight into generating keyword ideas.

The keyword research tool used in the tutorial is Ahrefs' Keywords Explorer. You'll learn how to generate millions of keyword ideas and narrow them down into focused groups that target buyers based on search intent.

The next step is to analyze the top 10 Google search results for your target keyword. This will give you information on things like content format, search intent, and context of a topic.

Using the top 10 search results, you can also analyze how hard it will be to rank on Google for your target keyword. Sam goes over analyzing 3 metrics and finding a balance between referring domains, Domain Rating, and topical relevance.

Finally, you'll learn an effective way to find topics that are driving organic traffic to your competitors' websites.

Using this data, you can find low-competition topics as well as high traffic opportunities.


1:03 Generate keyword ideas
3:20 Determine search intent for a keyword
6:19 Analyze Google's Top 10 search results
7:21 Measure ranking difficulty
8:07 Analyze topical relevance
8:56 Reverse-engineer competitors' traffic generating pages

#keywordresearch #seo #tutorial

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6 Free Keyword Research Tools for SEO (and How to Use Them)

In this tutorial, you’ll learn how to use 6 powerful free keyword research tools individually and together in your keyword research process. Plus Ahrefs' first YouTube contest.

A keyword research tool on its own is very limited. You might find that one tool offers search volumes, while the next SEO tool offers something completely different.

But when you combine them together in a systematic process, you can perform effective SEO without spending a penny.

The 6 tools that are covered in this video are:

1. Google Correlate
2. Keyword Sh*tter
3. Keywords Everywhere
4. Search engine auto suggest (not just Google)
5. Google Trends
6. Answer the Public

You’ll learn the pros and cons of each tool, how to use them, and we’ll finish off this section with a step-by-step tutorial on how to use them together.

You’ll then see how these tools and processes compare against Ahrefs’ Keywords Explorer.

Here's a link to our full series on how to do keyword research with Ahrefs' Keywords Explorer:\u0026list=PLvJ_dXFSpd2tIF-QrFD854Mnb8D4Av5vx\u0026index=1


0:58 Google Correlate
1:44 Keyword Shitter
2:24 Keywords Everywhere
4:11 Search Engine Autosuggest
5:00 Google Trends
6:46 Answer the Public
7:54 Use a simple workflow for keyword research
10:07 Use Ahrefs Keywords Explorer for in-depth analysis

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100% Free Keyword Research! How To Research Keyword Search Volume & Competition, Free.

OCTOBER 2019 UPDATE: Sadly they switched to a paid model... Here's an updated video with another free keyword tool :

I have published an updated keyword research video here:

Tired of expensive keyword research tools? Want the free keyword research tools and strategy so you can find the high search volume, low competition phrases? This video reveals it all!

You are going to need to do a bit more legwork in order to get all of the keyword data needed to make proper SEO optimization decisions... But this updated keyword research for 2019 video will get you on the fast track!

First off, you will want to brainstorm all the keyword ideas for your niche, audience and site! If you have not done a full keyword brainstorm yet, watch thsi video:

This process helps you create your "Master Keyword List" that you can rely on for years to come for content marketing and blog (or video) ideas!

But you want to go through the process shown in this video for each topic to do the required keyword research so you can be sure you are creating optimized content focused on the keyword phrases your audience is actually searching!

If you name your posts haphazardly or don't include the relevant keywords, your site will NEVER get traffic!

In the video, you learn two specific search parameters in order to pull the competition numbers...

For the title tag search, you use- intitle:your keyword

For the URL tag search you use- inurl:your keyword

This will tell Google to show you how many pages it has indexed with your keyword in the title and with your keyword in the URL space.

Finally we look at my paid tool to understand what you get when you pay for a keyword research tool.

The tool I personally use for keyword research is:

If you want a deep dive video that covers how I use this keyword research tool with a real-world example for a local brick and mortar shop, watch this video next:

Finally... What do you do with the keywords you find?

Well, you obviously start by creating an epic piece of content for it! Remember, Google want's to see VALUABLE content that is RELEVANT to the phrase!

Then you need to learn and implement the basics of SEO or Search Engine Optimization.

I've got a free "Learn SEO Class" that will teach you everything you need to know about search engine optimization in one video, which you can watch here:

Now you are armed with the best free keyword research tool for 2019 and the knowledge of how to use it! Now it is time to roll up your sleeves and dominate your niche through keyword focused content marketing!





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